Understanding AI in CRM and ERP solutions using Gartners’ AI Hype Cycle

Artificial intelligence (AI) has become a game-changer in various industries, including customer relationship management (CRM) and enterprise resource planning (ERP). These technologies have the potential to streamline operations, enhance customer experiences, and drive business growth.   To understand the role of AI in CRM and ERP solutions, it is crucial to explore the Gartner AI Hype […]

Explaining the Gartner AI Hype Cycle

If you’ve attended any Salesforce World Tour event recently, you may have heard people talking about the “Gartner AI Hype Cycle”. While interesting, many don’t really understand how to interpret or make use of the concept. In this article, we’ll delve into the concept of the Gartner AI Hype Cycle, exploring its stages and how […]

Trends and insights for CRM AI and ERP AI in 2024

Insights show that in the upcoming years, there will be a big shift inside organisations and that the development of CRM AI and ERP AI will have a big impact on innovating business processes.

Partner Spotlight: Introducing AIRS™ by Rootstock

Our Manufacturing ERP partner, Rootstock Software has recently launched AIRS™ – Artificial Intelligence (AI). Unveiled during the Rooted-In Manufacturing Conference in New Orleans, AIRS marks a significant advancement in leveraging data from the Signal Chain to revolutionise manufacturing decision-making. In the manufacturing realm, capturing signals across processes such as demand to production, has traditionally posed […]

A Recap of Salesforce Spring ’24 Release

The Spring ’24 Salesforce release is almost live (the anticipated release date is May 10th), but while we wait, Salesforce has provided us with some sneak peeks into what we can expect. Below we’ve listed a few new features that we are excited to try out. Reports and Dashboard Enhancements In the past, it was […]

A Recap of Certinia’s Spring ’24 Release

The Spring ’24 release focuses on enhancing the capabilities that help services businesses generate more accurate forecasts, make informed decisions and boost team productivity. Unlocking real-world benefits with Certinia AI Certinia continues to lead the way in helping global enterprises integrate AI into their finance and professional services operations, delivering actionable insights that drive informed […]

Salesforce World Tour Stockholm

Join us at the Salesforce World Tour: Stockholm on the 24th of April. The future of business is here! Discover the latest product innovations and hear how AI is changing the game across industries. Find solutions to your challenges and drive results. Learn more to maximize your investment with Salesforce. April 24 – it’s all in […]

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